As a woman in business, you likely understand how diversity and inclusivity can strengthen and protect your brand. Including team members with a variety of experiences leads to shaping products, services, and customer journeys in a way that reaches more people and provides more genuine experiences.

With talks of female representation becoming increasingly popular in public arenas, you may have noticed a lot of pushback. This rarely comes in the (public) form of “that’s a man’s job!” nowadays, but more likely disguises its prejudice with sayings like “there aren’t any women who can do the