Advertising and marketing often comprise the largest portions of a small business’ expenses, especially when that business is just starting up. Which is understandable: branding yourself and earning name-recognition in the marketplace is the most important thing your business must do if it is to thrive and become profitable and successful. But what if there was a way that you could not only gain name recognition and establish a solid customer base without necessarily spending a dime of your start-up capital? The good news is, there is such a way: through volunteering in meaningful ways, you will inspire confidence and […]
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