Depending on when you check, Wikipedia usually takes one of the top 10 places on Alexa Internet’s definitive ranking of the world’s most popular websites. And the free encyclopedia is held up as a paragon of website authority in Moz’s explanation of its Domain Authority ranking score, another definitive measure of website quality and algorithmic influence. Wikipedia is so heavily trafficked—and highly ranked in Google’s search engine results pages—that a suspicious traffic drop in mid-2015 led some industry observers to wonder whether Google had adjusted its algorithm specifically to dilute Wikipedia’s dominant organic search position. Simply put, Wikipedia is impossible […]
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