There was a time when a person’s reputation was one of their most valued possessions. It allowed others to know what to expect from you long before they met you. If that sounds a lot like what we call your personal brand in today’s world, you’re right. Building your personal brand is the new personal reputation. Nowadays, social media and the internet present you, as a personal brand, to the entire world. And since virtually everything is forever in cyberspace, it’s critical that the personal brand you build is both effective and powerful as part of your image, reputation, and […]
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